Design for business
If UI design creates the brains behind your online
presence, visual design creates the personality. Our integrated
process ensures that your brand traits are communicated with appropriate
tone and that they support your business goals at all times.
The UI Architects visual design process is an
integral component of our Usable Interface Design methodology. As
such, discovery and analysis work is shared, then applied separately
in parallel design flows. This maintains a shortest path to clear
solutions in both UI and visual design components, allowing critical
design iterations to occur with a minimum of cost. Only once our
solutions in both areas have been validated by you are they merged.
We follow a multistage approach that relies on
your input and validation at each step. We have found that by opening
up the design process to our clients in this way, we remove the
mystery from it. Our clients gain confidence that the visual solution
is always in support of business goals never the whims of
any member of the design team. It also provides valuable opportunities
to examine those goals in a fresh light and validate them.
The result is a look that supports the underlying
architecture, tells your customers who you are, and makes you look